Actually, they're right about one thing. West Virginia isn't a large TV market. But they're wrong about another. WVU is basically a community college for Pennsylvania and New Jersey with some West Virginia kids sprinkled in. They go there to party and its not hard to get in there whatsoever. They have a large enough alumni base to fill out a lot of TV markets around the northeast. Yes its important to have "local" schools to capture the TV market, but ratings are very important for advertising. I think WVU still has a fair amount to offer television wise and certainly more then Mississippi State, Ole Miss, or Vandy IMO.