Football
The biggest revenue producer among college sports is no surprise: It’s football. College football brings in an average of $31.9 million per school per year, financial website Zacks.com reported. That’s an eye-popping number, but it’s even more impressive when you see that number is more than the next 35 college sports
combined.
A large portion of that revenue comes from TV deals. ESPN’s deal to broadcast the College Football Playoff is worth roughly $470 million annually, and the Power 5 conference TV contracts each bring in at least $200 million a year, according to On3.com.
The top-revenue producing schools for football won’t surprise you, either. Texas tops the list at $144 million, followed by national champion Georgia ($134 million), Michigan ($126 million), Ohio State ($116 million) and Alabama ($110 million).
Basketball
The No. 2 revenue-producing sport for college is basketball, which brings $8.1 million per school. The bulk of revenue for basketball comes from CBS Sports’ deal to broadcast the NCAA Tournament, which is worth $1.1 billion per year.
Louisville brought in $42 million to lead all schools in basketball revenue, followed by Duke ($37 million), Kentucky ($30 million), North Carolina ($27 million), and Indiana ($26 million).
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Hockey
The No. 3 revenue-producing sport is men’s hockey, coming in at $2.5 million per school. No surprise, but the top schools in terms of hockey revenue are all in the north: Wisconsin leads the way at $6.2 million, followed by Minnesota-Duluth ($5.8 million), Providence ($5.6 million), Boston ($5.6 million) and Northeastern ($5.5 million).
Baseball
Baseball is the fourth-highest sport, raking in $1.25 million per school. The bulk of that money comes from TV revenue, especially the College World Series on ESPN. Vanderbilt makes the most from baseball at $5.5 million, with Florida State ($4.9 million), TCU ($4.6 million), Miami ($4.5 million) and Arkansas ($3.9 million) rounding out the top five.
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Track & Field
Track and field is the fifth-highest revenue producing sport, bringing in $1.17 million per institution. Baylor is the top revenue producer at $5 million. Second is Howard ($4.6 million), followed by Florida State ($4.5 million), Miami ($4.4 million) and Duke ($3.7 million).
Equestrian
The sixth-highest revenue sport will probably surprise you: Equestrian. The sport brings in $886,000 per school, with SMU leading the way at $4.3 million. Fellow Texas schools TCU ($3.3 million) and Baylor ($2.9 million) are second and third, followed by Fresno State ($1.2 million) and Savannah College of Art and Design ($1.2 million).