Zach Braziller Text Message Service

 I saw Zach recently tweeted that he sent out his first St. John's message on this new subscription platform.

Has anyone signed up for the free trial period and have an opinion of the platform? 

Is it team/topic specific to register, or anything he covers?  $5/mo.,not a lot, but perhaps a waste, for some sporadic opinion texts that are similar to all the posts here. subscription based, premium content a growing trend, but the $ would add up. 
 
 
 
Last edited:
I refuse to pay for a monthly sport/news service. It’s ridiculous IMO.

There are too many month pay services and I am constantly pruning back. Between Netflix, Apple TV+, Disney+, etc the costs sneak up when you add them together. Not to mention things like internet, Spotify, Peleton, etc. It can get crazy when you add it all up. 
 
RedStormNC post=439250 said:
 I saw Zach recently tweeted that he sent out his first St. John's message on this new subscription platform.

Has anyone signed up for the free trial period and have an opinion of the platform? 

Is it team/topic specific to register, or anything he covers?  $5/mo.,not a lot, but perhaps a waste, for some sporadic opinion texts that are similar to all the posts here. subscription based, premium content a growing trend, but the $ would add up. 
 

 

The $5 gets you access to other Ny sports insight as well. I’m really only interested in the SJU scoops so I’m giving the free trial a try.

So far it hasn’t been any exclusive info. The same stuff you would see him post on Twitter. I get trying to make $ but it is kinda BS to be charging for the same info you provide to everyone else, but I’ll probably wait until after the season starts to say whether it’s worth it or not, maybe he will provide some insights to practices and player development.
 
Heard he's going to migrate his secret OnlyFans content to the text message service once the season starts.
 
Wow, can someone please explain this to me. A sportswriter for the NY Post is setting up a Text Message service that fans have to pay for to get information regarding your favorite sports teams. Does this mean that he will hold back information from his written stories to generate revenue for this service? Something is very wrong with this.

redstorm89 has it right, I will wait for Paultz, MJ Maher, and others on this board for my information. Zach can GTFOH with his Bullshit text messaging service.
 
panther2 post=439321 said:
Wow, can someone please explain this to me. A sportswriter for the NY Post is setting up a Text Message service that fans have to pay for to get information regarding your favorite sports teams. Does this mean that he will hold back information from his written stories to generate revenue for this service? Something is very wrong with this.

redstorm89 has it right, I will wait for Paultz, MJ Maher, and others on this board for my information. Zach can GTFOH with his Bullshit text messaging service.
Exactly. This is similar to the money grab done by Mike Francessa a couple of years ago.  Fortunately, only a few of his fan boys signed up.
 
This looks like a broader NY Post Sports initiative, not directly or only Zach... I'd guess just a required part of the job.

Get a front-row seat to the action with Post Sports+ (nypost.com)

If you also live and breathe sports like we do, you’re going to love Post Sports+, a new sports membership experience from your favorite Post columnists, writers and editors that is launching today.Sports+ brings you extra premium content and more insights into the teams you love on top of all our free coverage, from the experts you trust, alongside a community of fans just as passionate as you are. We’re adding coverage you’ve never seen us do before and introducing new ways for you to hear directly from our experts and get your questions answered.“No one is more passionate about sports than New Yorkers and nobody covers sports like The Post, so we’ve decided to take this relationship to the next level with Post Sports+,” said Keith Poole, editor in chief of the New York Post. “While the competition is giving you less, we are going to deliver you more of what you love.”

Here’s what you’ll get access to when you become a Sports+ member:
  • Big, must-read feature stories and in-depth analysis covering the wide and wild world of New York sports
  • A roster of in-depth newsletters, delivered straight to your inbox: the comprehensive Beyond the Back Page, plus special editions devoted to the Giants, Jets, Yankees, Mets, Knicks, Nets, Rangers and sports media. 
  • Exclusive text message conversations with our writers. 
  • Regular chats and events where you’ll hear straight from writers about what’s going on behind the stories.
  • A growing community of fellow diehards to laugh, complain and cry with.
 
Last edited:
RedStormNC post=439325 said:
This looks like a broader NY Post Sports initiative, not directly or only Zach... I'd guess just a required part of the job.

Get a front-row seat to the action with Post Sports+ (nypost.com)

If you also live and breathe sports like we do, you’re going to love Post Sports+, a new sports membership experience from your favorite Post columnists, writers and editors that is launching today.Sports+ brings you extra premium content and more insights into the teams you love on top of all our free coverage, from the experts you trust, alongside a community of fans just as passionate as you are. We’re adding coverage you’ve never seen us do before and introducing new ways for you to hear directly from our experts and get your questions answered.“No one is more passionate about sports than New Yorkers and nobody covers sports like The Post, so we’ve decided to take this relationship to the next level with Post Sports+,” said Keith Poole, editor in chief of the New York Post. “While the competition is giving you less, we are going to deliver you more of what you love.”

Here’s what you’ll get access to when you become a Sports+ member:
  • Big, must-read feature stories and in-depth analysis covering the wide and wild world of New York sports
  • A roster of in-depth newsletters, delivered straight to your inbox: the comprehensive Beyond the Back Page, plus special editions devoted to the Giants, Jets, Yankees, Mets, Knicks, Nets, Rangers and sports media. 
  • Exclusive text message conversations with our writers. 
  • Regular chats and events where you’ll hear straight from writers about what’s going on behind the stories.
  • A growing community of fellow diehards to laugh, complain and cry with.
And this is what it costs - first 30 days are free:
We know you’ll have a blast. It’s just $4.99 or less per month after that. Come join us as we kick off.

 
 
I'm not going to speak directly about the value of Zach's text messaging services. 

But a few things to consider: 

-20 years ago I'm going to guess most posters (old enough here) paid something out of their pocket for the news whether it was a few hundred bucks a year for a newspaper or magazine subscription or plunking down 50 cents at a newstand for single-sale issues, $5 for a magazine, etc.
 
-20-25 years ago, the news industry made a fatal mistake by giving away their product for free on a platform (internet) that they thought wasn't going anywhere. Notable exception - the Wall Street Journal, which had one of the earliest paywalls because they knew giving away their stories devalued them no matter the platform. 

-So where did the audience migrate? Surprise, to the free platform! The ad dollars - the bread and butter of the news industry - did not follow. FB and Google get 75% of the online ad revenue. By the time the news industry realized what was going on, it was too late to put the genie back in the bottle.

-20 years ago STJ had multiple full-time beat writers covering the team. Now, we have one.  The news industry has hemorrhaged jobs left and right. For every internet-only success story (Politico, the Athletic, etc.) there are dozens upon dozens of failed online ventures and thousands of laid-off staff from traditional media - positionss that were never filled. 

-The last hope, analysts say, for the news industry is online subscription models similar to print subscriptions of yesteryear.  Zach's text messaging service is an example. But as I said, convincing people to pay for something they've had for free for 20 years is extraordinarily hard.

-So if you don't feel like paying for news, hey man that's fine. You can probably get it all here for free anyway. Just don't go around complaining about lack of coverage when there's no one writing about STJ.


 
 
Last edited:
MainMan,

Your post is spot on. The one big problem though is most people aren’t going to pay multiple times. Zach covers St. John’s and that’s what his pay service is for. However, I follow several other teams, like the Mets etc. I would love to have the resources to pay for all my information but that is impossible. Following sports is just a hobby so paying extra for the Athletic, and Zach and other “services” is just not feasible. The newspaper was one stop shopping for all the interests. 

I think Zach does a good job but let’s be real. Within a day, anything he puts out in “value” will be “old” 24 hours (ok maybe within minutes) after he puts it out there. I get some want to be “instantly” informed but honestly, I can wait. Him monetizing that information is going to be difficult. Good luck to him but it won’t be long before people question its value.
 
Last edited:
MainMan post=439327 said:
I'm not going to speak directly about the value of Zach's text messaging services. 

But a few things to consider: 

-20 years ago I'm going to guess most posters (old enough here) paid something out of their pocket for the news whether it was a few hundred bucks a year for a newspaper, magazine subscription or 50 cents for single-sale issues, $5 for a magazine, etc.
 
-20-25 years ago, the news industry made a fatal mistake by giving away their product for free on a platform (internet) that they thought wasn't going anywhere. Notable exception - the Wall Street Journal, which had one of the earliest paywalls because they knew giving away their stories devalued them no matter the platform. 

-So where did the audience migrate? Surprise, to the free platform! The ad dollars - the bread and butter of the news industry - did not follow. FB and Google get 75% of the online ad revenue. By the time the news industry realized what was going on, it was too late to put the genie back in the bottle.

-20 years ago STJ had multiple full-time beat writers covering the team. Now, we have one.  The news industry has hemorrhaged jobs left and right. For every internet-only success story (Politico, the Athletic, etc.) there are dozens upon dozens of failed online ventures and thousands of laid-off staff from traditional media that were never filled. 

-The last hope, analysts say, for the news industry is online subscription models similar to print subscriptions of yesteryear.  Zach's text messaging service is an example. But as I said, convincing people to pay for something they've had for free for 20 years is extraordinarily hard.

-So if you don't feel like paying for news, hey man that's fine. You can probably get it all here for free anyway. Just don't go around complaining about lack of coverage when there's no one writing about STJ.



 
Great post!  One thing though when it comes to getting people to pay for things they used to get for free.  It can be done...

 
 
SJUFAN2,

Just one difference, I can’t live without clean water but I can live without sports info. Well…..maybe!

I do believe my old man is spinning in his grave over paying for…. Water! Literally!
 
panther2 post=439321 said:
Wow, can someone please explain this to me. A sportswriter for the NY Post is setting up a Text Message service that fans have to pay for to get information regarding your favorite sports teams. Does this mean that he will hold back information from his written stories to generate revenue for this service? Something is very wrong with this.

redstorm89 has it right, I will wait for Paultz, MJ Maher, and others on this board for my information. Zach can GTFOH with his Bullshit text messaging service.

He is not setting it up on his own, it is a premium service being offered by the NY Post for additional content. He is part of it as is Vacarro and others. I am giving it a shot
 
 
In the early 90s, I paid a subscription for Big East Briefs - a recruiting newsletter mailed every month to subscribers.

I freaking loved Big East Briefs because it would tell me info I couldn't get anywhere else - how Brian Mahoney was scouting a small forward in Georgia named Lavor Postell or how CTK had this freshman named Lamar Odom who was already being recruited by Big East blue bloods.

I forgot how much I paid for it, but it was a lot of money for someone still in school and working menial summer jobs.  

Big East Briefs was worth it until..... Redmen.com came along. Cue dramatic music.

And then I found I could get recruiting news from insiders almost every day of the year. It was faster. It was more fun. But most of all, it was FREE. I never renewed my subscription to Big East Briefs.

I don't know what happened to it, who ran it or what their financial situation was. But I can't help but think there were plenty of subscribers like me that migrated to the internet and left Big East Briefs to wither away. 
 
MainMan post=439327 said:
I'm not going to speak directly about the value of Zach's text messaging services. 

But a few things to consider: 

-20 years ago I'm going to guess most posters (old enough here) paid something out of their pocket for the news whether it was a few hundred bucks a year for a newspaper or magazine subscription or plunking down 50 cents at a newstand for single-sale issues, $5 for a magazine, etc.
 
-20-25 years ago, the news industry made a fatal mistake by giving away their product for free on a platform (internet) that they thought wasn't going anywhere. Notable exception - the Wall Street Journal, which had one of the earliest paywalls because they knew giving away their stories devalued them no matter the platform. 

-So where did the audience migrate? Surprise, to the free platform! The ad dollars - the bread and butter of the news industry - did not follow. FB and Google get 75% of the online ad revenue. By the time the news industry realized what was going on, it was too late to put the genie back in the bottle.

-20 years ago STJ had multiple full-time beat writers covering the team. Now, we have one.  The news industry has hemorrhaged jobs left and right. For every internet-only success story (Politico, the Athletic, etc.) there are dozens upon dozens of failed online ventures and thousands of laid-off staff from traditional media - positionss that were never filled. 

-The last hope, analysts say, for the news industry is online subscription models similar to print subscriptions of yesteryear.  Zach's text messaging service is an example. But as I said, convincing people to pay for something they've had for free for 20 years is extraordinarily hard.

-So if you don't feel like paying for news, hey man that's fine. You can probably get it all here for free anyway. Just don't go around complaining about lack of coverage when there's no one writing about STJ.



 

Great post. To add another layer to this, there is so much competition online now, that these paid services offer very little compared to what you can now get for free from other sites. The paid sites really don't have anything exclusive to offer. Any qualified writer can start a website and provide quality analysis and give it away for free.
 
Paying for opinion based analysis from one person doesn't interest me.

What I would consider paying for are unique articles on the program, Q&A interviews, feature articles with current/former players, inside scoops etc.
 
Trade publications have been pretty good at withering the internet storm.

I'm talking about real niche pubs that cover a certain business, or segment of a business, or a segment of a segment of a business. No one would really read this stuff unless you're tied to that business somehow. Some real-life titles are "Air Cargo World" or "Corrosion Management News" or "Apartment Finance Today"

There are a few that still have zero online presence and just churn out newsletters that folks in their industry pay a pretty decent price for.

It's exclusive content that you can't get anywhere else. That's where the value is these days. Not impossible, but very hard to do that with sports. 

 
 
Last edited:
Personally, I'm very happy with the SJU basketball coverage I get through redmen.com and the free media. If the Johnnies win consistently and I'm confident they will, I'm pretty sure they'll get plenty of coverage in the sports section of the NY Post available to all online. 
 
Last edited:
Back
Top