The College Athletes Allowed to Make Big Bucks: Cheerleaders

[MainMan]

Really interesting NYT story.
Cheerleaders are not governed by the NCAA so a number of them with large social media followings are raking in endorsement deals while they're still students.
[URL]https://www.nytimes.com/2020/1...ed-to-make-big-bucks-cheerleaders.html?action[/URL]=click&module=Editors%20Picks&pgtype=Homepage

 

[BrooklynRed]

[quote="MainMan" post=404094]Really interesting NYT story.
Cheerleaders are not governed by the NCAA so a number of them with large social media followings are raking in endorsement deals while they're still students.
[URL]https://www.nytimes.com/2020/1...ed-to-make-big-bucks-cheerleaders.html?action[/URL]=click&module=Editors%20Picks&pgtype=Homepage[/quote]
Thanks-sent a copy of the story to a friend whose daughter was captain of the cheerleaders at her University to see if he can "recover" some of the tuition he paid.